All-access mobile health platform gives WakeMed Health & Hospitals a powerful tool for creating a seamless patient experience that boosts loyalty
At WakeMed Health & Hospitals, a mobile platform that established a digital handheld experience for patients and visitors quickly became a vital tool to communicate essential, real-time information during the pandemic. The health system’s journey toward launching this wayfinding and patient engagement app began three years prior. Keys to WakeMed’s success in mobile engagement: a thoughtful digital strategy, a highly flexible mobile solution infrastructure capable of adapting to emerging needs, and efforts to achieve strong employee buy-in and utilization.
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