Lee Jones, Chief Product Officer at Gozio, takes a look at how a mobile staff app strategy can help address workforce challenges in healthcare in a new article in Benefits Pro.
"Health care faces a talent emergency and it will take new solutions and an ambitious approach of improving the wellbeing of health care workers to solve it, a report from Definitive Healthcare suggests," says Lee in the article. "One approach health care organizations must explore is developing a multi-faceted solution for digital engagement that makes work easier, not harder."
He goes on to make the case for using digital tools to improve the employee experience. "Research by Staffbase suggests an employee mobile app can reduce wasted time for employees by 15%. According to the analysis, it can also dramatically increase employee engagement and retention, boosting engagement levels to above 75% and reducing employee turnover costs by 25% to 65%."
Knowing the impact a mobile staff app can have, Lee suggests several keys to being success in a digital approach, including:
- Making it easy to use
- Providing mechanisms for feedback and recognition
- Integrating wellness and mental health resources
The article dives into these areas in detail with concrete examples and data points. Ultimately, creating a great digital experience for staff can deliver some of the same benefits it delivers for patients by putting all the tools they need in the one channel they already use the most, their phone. Get more insights in the full article on digital employee engagement.
