Our CEO, Joshua Titus, recently discussed digital patient engagement strategies, specifically mobile healthcare applications, in a new article for HIT Consultant Media.
In the article, Joshua emphasized the critical importance of digital patient engagement in modern healthcare settings, highlighting insights from the latest CHIME Digital Health Most Wired Survey. He went on to underscore the need for health systems to leverage digital platforms to enhance patient experiences. Additionally, Joshua provided three critical lessons for successfully utilizing a mobile application to engage patients:
- "Mobile functionality is ramping up in healthcare. Among the more than 38,000 organizations responding to the Most Wired survey, one trend that stood out is the increased array of mobile functionalities health systems are leveraging to engage consumers. These include price lists for services (14% increase), health maintenance campaigns (14% increase), mobile check-in (10% increase) and event alerts (13% increase)."
- "There's a move toward patient-staff digital interactions. While efforts to promote patient-staff interactions via digital devices are still relatively new, more health systems are putting staff in the digital driver's seat. CHIME's Most Wired survey revealed notable increases in efforts to train patients and their families on interactive devices (19%) and using technology to support care plan adherence (11%)."
- "Video education goes mobile. The Most Wired survey showed a dramatic increase in the use of patient- and family-facing videos to educate patients and families about procedures (16%), labs and test results (16%), and medications (11%). These videos can easily be incorporated into a health system's mobile app to offer a convenient digital tool for reducing the stress associated with an upcoming procedure or helping patients better manage their care."
The article concludes by highlighting the importance of designing digital strategies that align with consumer expectations and streamline the care journey.
Read the full article, 3 Lessons in Digital Patient Engagement from Healthcare’s ‘Most Wired’ Organizations, to learn more.